Halle M
- Research Program Mentor
MBA candidate at Columbia University
Expertise
marketing, English, job-hunting, resume building, using AI, creative writing, beauty, leadership
Bio
Hi! My name is Halle and I am currently an MBA student at Columbia Business School focused on Marketing. My desire to attend business school is the result of wanting to strengthen my skills as a strategic marketer and grow my network. As I prepare to graduate in a few months, I am overwhelmed with gratitude for the experiences I've been able to partake in, the career advancement opportunities I've been given, and the people I've met. I love to write, and my decision to pursue marketing is rooted in my love for storytelling. I believe narratives connect us - whether that's a connection between two people, or a brand connecting to a consumer. I am happy to take on mentorship opportunities that help you craft your best story. Things that I love: food, people, beauty, barre classes, slow mornings and music.Project ideas
Project ideas are meant to help inspire student thinking about their own project. Students are in the driver seat of their research and are free to use any or none of the ideas shared by their mentors.
Social Media Content Calendar
Students will create a comprehensive social media calendar for a brand or an organization of their choice. Students will research the target audience, brand voice, and platform trends to help develop the calendar. They will outline post ideas, captions, visuals, and posting schedules for one month. The calendar should align with specific goals we create, such as increasing engagement, driving traffic, or raising brand awareness.
Teaching experience
Mentored youth through various local and national organizations, such as Big Brothers, Big Sisters.Credentials
Education
Spelman College
BA Bachelor of Arts (2015)
EnglishColumbia University
MBA Master of Business Administration candidate