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Briana F

- Research Program Mentor

MBA candidate at Cornell University

Expertise

fashion, business, creativity, aligning tech and data with fashion, cloud application, commercialization of tech

Bio

Hi, I'm Briana! I'm currently an MBA Candidate at Cornell's SC Johnson School of Business. For 7 years I have lived in NYC and Philadelphia working in sales leadership roles in Fashion and Technology (Cloud Software + Telecom). My academic passion is to explore sales segments in the fashion market and how technology can bridge customer experiences. For example, what if Sephora had AI-capable mirrors that showed you a sample on your face instead of having to physically put on a sample? My personal hobbies vary from musical theater, ballet, college football, and European history. I want to learn from you and your interests just as much as I look forward to helping you!

Project ideas

Project ideas are meant to help inspire student thinking about their own project. Students are in the driver seat of their research and are free to use any or none of the ideas shared by their mentors.

Beginner Research Paper - Fashion Forward

The research project "Fashion Forward" delves into the intricate dynamics of contemporary fashion trends, investigating their cultural, societal, and psychological influences. Through a comprehensive study, the project aims to unravel the deeper meanings behind fashion choices, exploring how trends emerge, evolve, and impact individuals and communities.

Beginner Research - GTM Strategy - So You Built an App, Now How Do You Get People to Buy It?

This research project focuses on exploring effective strategies for marketing and monetizing mobile applications. Building an app is just the first step; the challenge lies in attracting users, converting downloads into purchases, and sustaining revenue growth over time. Through comprehensive research and analysis, this project aims to uncover successful tactics and best practices for app developers and marketers.

Advanced Level Podcast - Important Battles in European History

The podcast series "Battlegrounds of Europe: Key Battles That Shaped History" explores pivotal moments in European history through significant battles. From ancient clashes like Marathon and Tours that preserved Greek and Christian identities respectively, to medieval conflicts such as Hastings and Agincourt that reshaped England and France, each episode delves into strategic decisions, leadership dynamics, and lasting impacts on societies and cultures. The series culminates with Waterloo, illustrating how military prowess and alliances shaped the course of European politics in the early 19th century. Through detailed narratives and historical analysis, the podcast offers a comprehensive understanding of how these battles shaped Europe's geopolitical landscape and cultural evolution.

Teaching experience

For 3 years I have mentored students at a national non-profit that provides technology certifications in underprivileged communities.

Credentials

Work experience

Alice and Olivia (2017 - 2020)
District-Level Sales/Training Manager (Additionally worked in PR)
Box Inc. (2021 - 2021)
Sales Development Representative
Comcast (2021 - 2024)
Fortune100 Banking and Media Strategic Enterprise Sales (Full-Cycle)
Cornell University (2024 - Current)
Full-Time MBA Candidate

Education

Florida Atlantic University
BA Bachelor of Arts (2019)
Interdisciplinary Studies - Media
Cornell University
MBA Master of Business Administration candidate
Business

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